Thursday, 18 December 2025

SEOs Should Not Dismiss Geo for Being Low-Traffic

Is it GEO, AI SEO, or just SEO? Regardless of the label, optimizing for LLMs is critical in 2025. Learn how you can reframe your existing tactics, why your off-site content strategy is critical, and what questions you should be asking when considering whether to focus on GEO.

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4 Prompt Tracking Mistakes — Whiteboard Friday

Are you measuring AI visibility wrong? Tom Capper reveals the 4 biggest mistakes in AI prompt tracking and 4 creative ways to expand your li...